How to Run a Successful Blog

You designed your blog and got some content up there. Now what? What will it take to get readers to see your blog? What will it take to make the blog a success? Each flourishing blog will have its own angle and topic, but there certain characteristics that they share. Here are some tips on how to run a successful blog. Write content that has value. This is perhaps the most important characteristic of good blog. Readers want to gain something from your blog; they come to you for knowledge, reviews and even funny anecdotes. The more you give your readers, the more they will want to come back, and even recommend your blog to others. Write content that has value for steady readership, and write content that has value and is found nowhere else for an even bigger audience.

Market, market, market. If you do not get your blog out there, no one will know it exists. Sure you may get a few hits through engine searches, but your blog will not take off from a just a few viewers here and there. Find thriving blogs in your niche and comment on them. When viewers of those blogs see your comment and see you have something of value to say, they will click on blog to check out more. You can also submit your best posts to bookmarking sites such as Stumbleupon and Digg. Learn to love SEO. This has been said before, but it is worth mentioning. SEO helps you get found. Do some basic research and find out what people are searching for in your niche, and add keywords and phrases to your posts and blog home page.

Make your first impression a good one. First impressions are not only about in-person meetings. When it comes to blogging, design does matter. This doesn’t mean you need to have your blog professionally done. You just need to pick the right theme and set up. Look for a theme that makes your content easy to read, and set up your blog so that viewers can easily find what they are looking for. Nothing turns readers off more than discovering a new blog that is so jumbled and crowded that they can’t decipher anything. Be consistent. You’re probably thinking yeah, yeah, yeah, but this is really important. Even without aggressive marketing, if you post consistently, you will notice more traffic to your blog. The reason for this is because Google loves new, consistent content. The more you post, the higher your search engine ranking will be and the more people will see your blog.

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