How to Effectively Manage Your Social Media Presence

Facebook, Twitter, Google+, Myspace, oh my.
By now, you are aware that social networking can help you get your name out there and be found by millions of people. But with so many different social networks to keep up with, what do you do? The best thing to do is to utilize tools to manage the different social channels you use. Here are just a few tools to help you stay on track with your social networking.

Hootsuite is one of the leading tools that helps you keep all your social networks in one place. Their dashboard is easy to use and easy to read. There are many different social networks that Hootsuite can connect too, including Twitter, Facebook, LinkedIn, Google+, Myspace and even WordPress. Prices range from a free account that lets you connect up to 5 networks, to about $10 which connect unlimited social profiles. Both types will let you schedule your messages and posts.

Tweetdeck by Twitter allows you to easily manage your Facebook and Twitter feeds. It gives you a quick and readable view of your two largest networks. It allows you to arrange your feeds to your liking, and also set up different columns for viewing. Tweetdeck shines by letting you post messages from within itself to both networks it manages. This can really save you time. You can also use Tweetdeck to schedule your tweets ahead of time.

Sproutsocial is comparable to Hootsuite. It allows you to schedule and publish your updates with one click, as well as monitor all your social networks on one screen. It offers amazing reporting and analytics to help you measure the success of your marketing campaigns. Sproutsocial is not a free service. It does give you a 30-day free trial to see how you like it. Pricing options start at $39 a month for the standard package that allows you to manage up to 10 social profiles, and goes up to $99 a month for the premium package which monitors up to 50 profiles.

With so many different social networks to post and comment on, it’s hard to keep them all straight. With social network management tools like Hootsuite, Tweetdeck and Sproutsocial, you can easily manage all your social profiles in one place. Schedule posts, check your stats and keep track of all your followers with just one tool.

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