How to Create an Infographic

Infographics have gotten more and more popular, and with good reason. They appeal to both readers and visual thinkers. They provide useful information by using vivid graphics that make fact both interesting and easy to understand. Creating your own infographic isn’t difficult. Here are the steps to creating your own infographic for your blog or website.

  • Pick a topic. Sounds obvious, but this is an important step. The topic should appeal to your target audience. It should also be original and represent your busies well. In addition, the topic should be complex enough to warrant a visual explanation.
  • Gather information. An infographic by name contains info. You can start by searching the Internet for relevant information, but make sure you gather facts from reliable sources. You do not want to be representing erroneous information. Look for data that can be compared, analyzed or broken into different parts.
  • Write the text. A good infographic consists of facts, but also has a concise presentation to deliver those facts. Using your data, come up with connections and stories that you can use to connect the dots. Build a central idea or concept that can help tie everything together. Here are some ideas for infographics that inform, but also entertain:
  • “How to” infographic: Similar to a how-to blog post or article, a “how to” infographic gives your reader information on how to do something.
  • “What you Don’t Know” infographic: These present readers with new or lesser-known facts that will appeal to them.
  • The humerous infographic: This type of infographic uses humor to highlight or explain a fact that is already known. The key to making this type of infographic successful is using images that are funny.
  • News or current events infographic: This type uses news or current events that are of interest. They can focus on product releases, current events, news, trends, etc.
  • Comparison infographic: This infographic uses diagrams, charts or graphs to compare two or more things. It is often used for highlighting the advantages of one product over others.
  • Design your infographic. Start by creating a rough draft of what you want your infographic to look like and how the information will come together. This can be done with paper and pencil or using a free tool online. There are many different types of designs you can choose from for your infographic, among them are flow charts, timelines, typography, bar graphs, maps or mixed charts.
  • Create your infographic. If you have access to Adobe Software, you can use that to create your final product. If not, you can use any of the free tools online such as Piktochart, Easelly and Pixlr.

A good infographic seeks to entertain and inform. You can create your own infographic for your blog or website by following these steps. Up next, where to promote your inforgraphic so that it gets the most traffic.

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