Email marketing is alive and well, and is great way to reach your audience and expand your business. Unfortunately for those just getting in to e-mail marketing, there are quite a few services to choose from. How can you possibly know which is the best for you? Here is an overview of the top e-mail marketing services that you can choose from.
- Mailchimp. Mailchimp is great for those just starting out. It offers a free starter account, which lets you send e-mails to up to 2000 subscribers. It offers predesigned templates that allow you to drag and drop to customize. It also offers social media integration and analytic reports. However, the free account does not include the ability to create autoresponders or email testing.
- AWeber. Often touted as the best service by online marketers, AWeber is a very reliable service that offers many features. It boasts 99% deliverability, and many say it really is that reliable. Like Mailchimp, you get access to many templates, and with drag and drop features, they are all very easy to use. AWeber does offer additional perks such as the ability to split test your email campaigns and reports on who opens your emails, who clicks your links and more. There is, however, a price that comes with this service. While they offer a trail month for $1, the price goes up to $19 a month after that.
- Constant Contact. This service is unique because not only does it offer email marketing, it also offers several other services that could help you grow your business. This is a great option for those who have an offline business since you have the ability to create local deals similar to Groupon or other deal sites. There is a free trial available, but it is not a totally free service.
Email marketing is still a great way to reach out to your loyal customers and readers, and to make even more sales. There are many services that you could choose from, and making the decision can be difficult. Mailchimp, AWeber and Constant Contact all have unique features that can attract any business. look over the features that they offer to help you determine if any of these 3 are right for you.